Performance Marketing Specialist - Tellow

Job description

Tellow is looking for an experienced Performance Marketing Specialist to drive our ambitious digital growth strategy.

Are you passionate about creating eye-catching landing pages, running campaigns, and measuring the results of your work? If so, you are the candidate we are looking for.

The ideal candidate for this role will be responsible for optimizing and expanding our growth through digital advertising. You will lead planning and execution of our marketing strategy, and will have the opportunity to try new initiatives, concepts, and ideas.

As part of Tellow’s marketing team, you will support the recruitment of new, qualified customers and enable them to sign-up in a smooth and optimized way to grow our customer base.

As a Performance Marketing Specialist, you will:

  • Develop, optimize and scale Google Ads and other SEM channels
  • Implement and optimize Facebook Ads
  • Perform tests on various platforms like LinkedIn and Twitter
  • Create and optimize landing pages as well as copy for your campaigns
  • Identify and optimize advertising opportunities
  • Identify and test new growth opportunities to deliver on CAC goals
  • Collaborate with the marketing team around campaigns and A/B tests
  • Analyze data and measure campaign effectiveness

Requirements

We seek candidates who thrive on working in a company where change is part of everyday life. We look for those with an analytical and strategic approach to marketing, who are passionate about contributing to the growth of our business.


  • 3+ years of practical experience with digital advertising on Google & Facebook - with a solid track record
  • Experience using Google Analytics and other performance reporting tools (e.g. baremetrics, data studio and similar)
  • A strong drive and structure in your work
  • A data-driven and analytical approach
  • A hunger to learn and adapt in a changing work environment
  • Strong language proficiency in Dutch and English
  • Experience in SaaS, B2B or accounting is a plus

Profile

  • Lifelong learner, passionate & creative
  • Motivated and results-driven
  • Facilitates a positive, open, and inclusive teamwork space
  • Celebrates good work & inspires the team to reflect our company values
  • Team player

Benefits

We are a dedicated, open, and fun team based in Amsterdam, and we value talent and personal growth for all our employees. We offer a competitive salary, laptop, a brand-new office and a strong career growth path. We are an inspiring company with an ambitious mission, but having fun while working is key for us.

At Tellow, your benefits will include:

  • Personal growth plan that sets you on a path of career opportunity and advancement
  • Laptop
  • Free lunch (or allowance in pandemic times)
  • Working in a brand new, state-of-the-art office

You will also gain from:

  • A self-starter environment that entrusts you with crucial company responsibilities
  • Experience at a fast-growing scaleup
  • Working with the newest Fintech software
  • Healthy workspace with proper climate control, lighting, adjustable desks and 4K screens
  • A work environment that values inclusivity, teamwork, cohesion, and fun
  • Having your voice heard regarding company strategy and decisions

Interested?

Please send us your resume, in English, and attach a 1-page cover letter about who you are, what you are looking for, and how you could help take Tellow to the top. We have a rolling evaluation process for all submitted applications, so you can expect to hear from us within 2 weeks of your application submission.

If you have any questions regarding the position you seek, please contact Juul Maas at juul@tellow.nl. Please also attach any samples of your website, blog or articles you’ve written, so that we can have a clearer understanding of your work, your personality, and your approach.

Procedure

Upon review of your resume and cover letter, if you are selected, you will be invited to begin interviews with our team. The first round of those interviews will be with our marketing team via video call. After that, we will ask you to do an assignment related to your prospective role to test your skills in the field, as we believe this is a strong predictor of your future work. For senior roles a cognitive ability test and personality assessment will be part of the process.
About Tellow

Tellow emerged in 2016 from Rabobank's Moonshot innovation program. Tellow continued as an independent organization to support the self-employed sector in the Netherlands with their online bookkeeping. Tellow makes various processes of bookkeeping easy and accessible through a user-friendly bookkeeping software.

In 2020, Tellow was acquired by The Ageras Group - an ambitious, young, fast-paced group of technology companies, with a shared vision of making life easier for business owners.

Our latest investment round proved quite successful, and we are now looking to scale our operations in 2021. After a capital injection of $73 million in The Ageras Group, Tellow is ready to build, innovate, and grow. We are expanding our teams and seeking talented individuals to support our growth and secure our foothold in the Dutch market.